Take Me to Your Leader: The Leadership Traits That Matter Most for B-to-B Success

40 Minute OnDemand Webcast

Why do organizations rise and fall on the qualities of their leaders? There is an abundance of data and research on the traits of effective leaders, and how important they are. There is far less clarity on how to turn those traits into effective outcomes, and where a leader’s intervention can make a critical difference.

Sirius Decisions: Intelligent Growth


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Jennifer Ross
Service Director
Marketing Executive Strategies