EMEA January Webcasts - OnDemand

60-Minute Webcasts

Sirius Decisions: Intelligent Growth

Introducing The SiriusDecisions Channel Programme Model - Tuesday 26 January
OnDemand

When b-to-b organisations decide to use some combination of third-party channel relationships to fuel their growth, they often take an opportunistic or ad hoc approach, leaving them with a channel programme that is far from optimised. Many leaders don’t have a clear picture of what key processes are required to drive successful partnerships or which functions are responsible for planning, executing or optimising them.   


State of European Demand Generation - Thursday 28 January
OnDemand

Two years on from our initial SiriusDecisions research into effective demand creation techniques in Europe, we’ve revisited these markets to understand how the use of tactics has changed and what tactics European marketers are finding most effective today.

  


    







© 2015 SiriusDecisions Inc. • (203) 665-4000

Presenters                       








                                                            


  
Isabel Montesdeoca
Research Director
Demand Creation Strategies
Julian Archer
Research Director
Demand Creation Strategies
Angela Leech
Research Director
Channel Marketing Strategies

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